Diraj Goel is a serial entrepreneur, operator, and growth advisor with over two decades of experience helping startups scale from initial traction to successful exits. He has led growth strategies at companies such as WebCT (exited to Blackboard for $180M), Vision Critical (scaled from $5M to $120M in revenue), and Hootsuite (scaled beyond $100M globally), overseeing the tech, operations, and analytics engines through each company’s evolution.
After a career of scaling, acquiring, and integrating companies internationally, Diraj founded GetFresh Ventures (GFV) to work directly with early-stage founders. GFV’s proprietary Growth by Design model helps build cash-efficient, high-velocity startups without relying on excessive capital burn. Under his leadership, GFV has guided over 60 companies, closed $50M+ in funding, and driven six successful exits.
Diraj is passionate about helping founders avoid the pitfalls of traditional startup thinking—focusing instead on building real businesses with sustainable unit economics and enterprise value. His audience currently consists of over 50% founders, CEOs, and investors, making him a strategic voice for B2B brands and tech ecosystems focused on meaningful growth.
A recipient of the Rising Star Award from the Canadian Management Consultants Association (CMC), Diraj brings tactical experience and a builder’s mindset to every organization he works with. Today, he continues to champion founders who aren’t just chasing valuations, but are building generational wealth and market-leading outcomes.